HASTROVA
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HASTROVA.COM BUILDING BRANDS SINCE 2015 BASED IN PRETORIA
Services Catalogue — 2026

Where Businesses Are Engineered.

HASTROVA is a business growth and brand development firm based in Pretoria. We build the strategy, presence, and systems that scale businesses.

Social Media Paid Ads Video Brand Dev Consulting Sales Training E-Commerce
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Social Media ManagementPaid AdvertisingVideo ProductionBrand DevelopmentBusiness ConsultingSales TrainingSales AnalysisE-Commerce DevelopmentBuilding Brands Since 2015Social Media ManagementPaid AdvertisingVideo ProductionBrand DevelopmentBusiness ConsultingSales TrainingSales AnalysisE-Commerce DevelopmentBuilding Brands Since 2015
Brands We Have Worked With
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Service Areas
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Years Building Brands
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Retainer Tiers
ZA
Based in Pretoria
01 — About HASTROVA
We are not here to manage your Instagram.
We are here to engineer your business growth.

HASTROVA is a business growth and brand development firm based in Pretoria, South Africa. We work with founders, operators, and brand builders who are serious about growth — and who understand that real results require real strategy, not just more content. We have been building brands since 2015 and we bring that depth of experience to every client engagement.

Most agencies sell deliverables. We sell outcomes. The difference is fundamental. When a client engages HASTROVA, they are investing in a structured growth partnership — where every decision is intentional, every piece of content has a purpose, and every strategy is built to move the needle commercially. We operate from Hastings Towers, Pretoria — a professional HQ that sets the tone for everything we do.

Headquartered at Hastings Towers · PretoriaBlock J · Boardwalk Phase 2 · Faerie Glen · 0043
Building brands since 2015
Strategy First
Every engagement begins with a structured Business Audit. We diagnose before we prescribe — always.
Commercial Thinking
Every recommendation is anchored in commercial reality. We ask one question: will this move the business forward?
Premium Standards
Every output reflects a firm operating at the highest level. We hold ourselves to a standard most agencies do not reach.
Full Spectrum
Strategy, content, ads, video, brand, consulting, sales — all under one firm. One relationship. No fragmentation.
"Most businesses are not failing because of bad products. They are failing because of unclear strategy, weak positioning, and execution without direction. HASTROVA exists to fix that."
Our Home Base
Hastings Towers, Pretoria

HASTROVA operates from Hastings Towers — a professional HQ that sets the tone for every client relationship. When you visit for a strategy session, you are walking into a working business command centre. The environment signals permanence, seriousness, and scale.

We operate alongside Hastings Royale, Panache, and other active Hastings brands — giving us a rare, lived understanding of what it takes to build and scale real businesses.

Block J, Boardwalk Phase 2107 Boardwalk Blvd · Faerie Glen · Pretoria · 0043
Dedicated HQ
Purpose-built boardroom and strategy space for client meetings and audits
Production Studio
On-site creative and video production capability
Hastings Ecosystem
Part of an active multi-brand operating group since 2015
In-Person or Virtual
Business Audit sessions available at the Towers or conducted virtually
02 — Core Services

Everything We Deliver

Eight service areas. One firm. Complete strategy, execution, and training — under one roof.

Service AreaWhat We DeliverBest For
Social Media Management
Retainer
Content strategy, graphic creation, reels, caption writing, scheduling & monthly reportingBrands needing consistent, high-quality presence
Paid Advertising
Retainer
Meta campaigns, audience targeting, A/B testing, retargeting, budget optimisation & reportingBusinesses investing in targeted, measurable growth
Video & Content Production
Project / Retainer
Pre-production, on-site filming, photography, editing, colour grading and deliveryBrands needing premium professional visual content
Brand Development
Project
Brand strategy, logo, visual identity, colour system, typography and style guideNew brands or rebrands needing a strong foundation
Business Consulting & Strategy
Project / Retainer
Business audits, revenue model review, go-to-market strategy, growth planningOperators who need structure and direction
Sales Analysis
Project
Sales funnel audit, conversion rate analysis, offer review and written recommendationsBusinesses losing revenue through weak sales systems
Sales Training
Project
One-on-one coaching, custom scripts, objection handling, team workshopsFounders and teams that need to close more, consistently
E-Commerce Development
Project
Shopify store builds, landing pages, funnel setup and conversion optimisationBusinesses selling online or launching new products
[ 03 ]
Social Media Management
Strategy-first content, scheduling, and account management. Every post has a purpose. Every caption moves an agenda.
View Detail
[ 04 ]
Paid Advertising
Meta campaigns, precise audience targeting, continuous optimisation and transparent performance reporting.
View Detail
03
Social Media Management
✕ Close

Content Strategy

  • Monthly content calendar and campaign themes
  • Platform strategy — IG, FB, TikTok, LinkedIn
  • Brand voice and messaging guidelines
  • Competitor and trend analysis

Content Creation

  • Branded graphic posts and carousels
  • Reels and short-form video content
  • Strategic caption and copy writing
  • Stories, polls and interactive content

Account Management

  • Scheduling and publishing across platforms
  • Hashtag strategy and optimisation
  • Community engagement guidance
  • Monthly performance review call

Reporting

  • Monthly analytics and performance report
  • Reach, engagement and follower tracking
  • Content performance breakdown
  • Strategic recommendations
[ 05 ]
Video & Content Production
Full-service video and photography. From concept and shoot to post-production and delivery — reels, brand films, product content.
View Detail
[ 06 ]
Brand Development
From positioning strategy to logo, visual identity, and style guide. Brands that attract better clients and command better prices.
View Detail
05
Video & Content Production
✕ Close

Pre-Production

  • Shot list and storyboard development
  • Location and prop planning
  • Talent and model direction brief
  • Brand and style direction

Production

  • On-site filming — product, lifestyle, founder
  • Brand and product photography
  • Behind-the-scenes and event capture
  • Multi-format capture for all platforms

Post-Production

  • Professional video editing
  • Colour grading and audio mix
  • Subtitle and caption overlay
  • Delivery in all required formats

Content Types

  • Instagram and TikTok reels
  • Product launch and brand story films
  • Event coverage and recap videos
  • Social ad creatives and testimonials
06
Brand Development
✕ Close

Brand Strategy

  • Brand positioning and market differentiation
  • Target audience profiling
  • Brand personality and tone of voice
  • Brand promise and core messaging

Visual Identity

  • Logo design and wordmark development
  • Colour palette and brand system
  • Typography selection and hierarchy
  • Brand style guide document

Brand Application

  • Social media profile and cover design
  • Business card and stationery templates
  • Email signature and document templates
  • Packaging concept direction

Brand Launch

  • Brand photography art direction
  • Brand video concept and direction
  • Campaign creative development
  • Brand launch strategy and timeline
[ 07 ]
Business Consulting & Strategy
Business audits, growth planning, revenue strategy and ongoing advisory. We diagnose before we prescribe.
View Detail
[ 08 ]
Sales Analysis & Training
We audit your sales systems and train your team to close more, consistently. Marketing creates awareness — sales creates revenue.
View Detail
07
Business Consulting & Strategy
✕ Close

Business Audit

  • Full business model and operations review
  • Offer and pricing structure analysis
  • Revenue model assessment
  • Market and competitor positioning

Growth Strategy

  • Go-to-market planning
  • Revenue growth roadmap
  • New product or service launch strategy
  • 90-day priority action plan

Positioning

  • Unique value proposition development
  • Target market refinement
  • Messaging and communication strategy
  • Competitive landscape analysis

Ongoing Advisory

  • Monthly strategic check-ins
  • Decision support and sounding board
  • Growth tracking and adjustment
  • Network and partner introductions
08
Sales Analysis & Training
✕ Close

Sales Analysis

  • Current sales process audit
  • Conversion rate analysis
  • Offer and pricing structure review
  • Written report with priority actions

Individual Coaching

  • One-on-one coaching sessions
  • Custom sales script development
  • Objection handling frameworks
  • Closing techniques and conversation flow

Team Training

  • Group workshop — half or full day
  • Team role-play and live practice
  • Standardised sales process creation
  • Script and objection toolkit

HASTROVA Sessions

  • Business growth and sales seminars
  • Open ticketed or private corporate events
  • Topics: scaling, sales, brand, digital growth
  • Held at Hastings Towers or external venues
09 — Packages

Structured Engagement

All new client relationships begin with a Business Audit. Every recommendation is built on real understanding — not assumptions.

Entry Point — All New Clients
HASTROVA Business Audit
A 90–120 minute structured session where we assess your business model, brand positioning, revenue structure, and growth opportunity. This is the first piece of real value we deliver — a paid diagnostic that determines exactly what your business needs.
Business ReviewBrand AuditRevenue AnalysisMarketing Direction30-Day Action PlanWritten Summary
R3,500
Once-off · Mandatory
Book Now →
[ Build ]
HASTROVA BUILD
For businesses building consistent brand presence and getting serious about social media.
R10,000
per month · 3-month minimum
  • 12 posts/month — graphics + light video
  • Strategic caption and copy writing
  • Branded graphic design for all content
  • Content calendar and scheduling
  • Monthly strategy review call (60 min)
  • Monthly performance report
  • Paid ads management
  • Content shoot days
Get Started →
[ Scale ]
HASTROVA SCALE
For brands ready to grow aggressively with content, ads, and strategic execution.
R18,000
per month · 3-month minimum
  • 20 posts — reels + graphics + stories
  • Strategic content calendar and themes
  • Brand storytelling and narrative
  • 1 content shoot per month
  • Meta paid ads — setup & management
  • Audience targeting and A/B testing
  • Conversion and landing page guidance
  • Bi-weekly strategy check-ins
  • Monthly full performance report
Get Started →
[ Dominance ]
DOMINANCE
Full growth partnership for high-revenue brands wanting direct strategic involvement.
R32,000+
per month · custom scope
  • 30+ content deliverables/month
  • 2+ content shoot sessions/month
  • Full paid ads management
  • Direct senior strategist access
  • Monthly business growth review
  • Offer, pricing & sales system input
  • E-commerce and funnel optimisation
  • Priority turnaround + network access
Book Audit First →
All retainer packages require a completed Business Audit. Minimum engagement: 3 months. Ad spend is billed directly by the platform and is separate to HASTROVA fees. Prices exclude VAT where applicable.
Project Services

Project Fees

Standalone engagements or add-ons to existing retainer relationships. Quoted individually after a brief.

Brand Identity Package

Logo, colour system, typography, style guide, social kit

R8,000 – R18,000
2–3 weeks

Website / Landing Page Build

Design, development, mobile optimisation, launch

R10,000 – R20,000
2–4 weeks

Shopify / E-Commerce Store

Full store build, product setup, payment integration

R15,000 – R28,000
3–5 weeks

Content Production Shoot

Planning, filming or photography, editing, delivery

R3,500 – R10,000
1–2 days

Sales Script & Process Design

Custom script, objection toolkit, closing framework

R5,000 – R12,000
1–2 weeks

Sales Training Workshop

Half or full day, team delivery, role-play and practice

R8,000 – R20,000
Half / full day

Business Audit (standalone)

90–120 minute session + written summary and roadmap

R3,500 – R7,500
1 session

Private Consulting Programme

4–6 week intensive with structured sessions and output

R10,000 – R25,000
4–6 weeks

HASTROVA Session (group event)

Business growth or sales seminar — ticketed or corporate

R300 – R25,000
Per event

Corporate Training Session

Private in-house workshop — bespoke topic and content

R8,000 – R25,000
Per session
Custom Engagements

When You Need More

Our packages are a starting point. We build bespoke engagements for complex and large-scale needs.

Multi-Brand Management
You operate more than one brand and need HASTROVA to manage multiple accounts with separate identities and coordinated campaigns. Pricing reflects combined scope.
Product or Brand Launch
Launching a new product or brand requires coordinated brand development, content, paid advertising, and PR. We build a full launch programme with defined scope and timeline.
Retainer + Consulting Hybrid
Monthly execution AND strategic advisory — with defined consulting hours each month alongside full execution. The most comprehensive way to work with HASTROVA.
Sales & Marketing Integration
If leads are coming in but not converting, we build an integrated programme spanning content, ads, sales process, team training and follow-up systems.
How We Work

The HASTROVA Process

Simple, fast, and structured. Here is exactly how a new client relationship begins.

01
Reach Out
Contact us via hastrova.com, @hastrova.co or email book@hastrova.com. Tell us about your business and goals.
02
Book Your Audit
Schedule your Business Audit — 90–120 minutes at Hastings Towers or virtually. Fee: R3,500. This is where we understand your business properly.
03
Receive Recommendation
After the audit we deliver a clear recommendation — which package is right for you, what it includes, and your exact investment.
04
Sign & Onboard
We issue a service agreement, collect the first payment, and begin structured onboarding within 48 hours. Everything agreed upfront.
05
We Get to Work
Your HASTROVA team begins strategy, content planning, and campaign setup. Regular updates and scheduled check-ins throughout.
Frequently Asked

Common Questions

Everything serious clients ask before getting started. If your question is not here, email us at book@hastrova.com.

What exactly is the Business Audit and why is it mandatory?+
The Business Audit is a 90–120 minute structured session where we assess your business model, brand positioning, revenue structure, and marketing opportunity. It is mandatory because we do not believe in starting work without fully understanding a client's business. It prevents us from giving generic advice, and it ensures that every recommendation we make is built on real insight. The audit costs R3,500 and includes a written summary and a tailored recommendation for your next steps.
Do I need to sign a long-term contract?+
Retainer packages have a 3-month minimum commitment. This is not about locking you in — it is about giving strategy and execution enough time to produce measurable results. Most meaningful marketing results take 60–90 days to build. After the initial term, engagements continue on a rolling monthly basis with 30 days' notice to exit.
Does the monthly retainer fee include ad spend?+
No. HASTROVA's retainer fee covers strategy, content creation, account management, and campaign management. The actual money spent on platforms like Meta (Facebook and Instagram ads) is billed directly by the platform and paid separately by the client. We will always advise you on a realistic ad budget before campaigns begin — typically a minimum of R3,000–R5,000/month for campaigns to have enough data to optimise.
Can I start with just one service, like social media only?+
Yes. The HASTROVA Build retainer at R10,000/month covers social media management without paid advertising or shoot days. However, we always recommend starting with the Business Audit first — even for a single service — because it ensures the content we create is aligned with the right strategy and positioning for your business from day one.
How quickly can we get started?+
Once you complete the Business Audit and agree to a retainer or project, onboarding begins within 48 hours. We issue the service agreement, collect the first payment, and schedule a full onboarding session within the first week. For project-based work, timelines are agreed during the proposal stage and confirmed before signing.
Do you work with startups or only established businesses?+
We work with both. For startups, we offer the Business Audit and project-based services as a practical entry point. For established businesses, our retainer programmes provide structured, ongoing growth. What matters most to us is not the size of the business — it is the seriousness of the founder. We work with clients who are ready to implement and invest in growth properly.
Can I visit the HASTROVA office in Pretoria?+
Yes — and we encourage it. We operate from Hastings Towers in Faerie Glen, Pretoria (Block J, Boardwalk Phase 2, 107 Boardwalk Blvd, 0043). Business Audit sessions and strategy meetings can be held in person at the office. Virtual sessions are also available for clients who prefer it or are based outside Pretoria.
12 — Contact

Ready to Build Something Powerful?

Get In Touch
EmailFor bookings, enquiries and proposals
Office PhoneMon – Fri · 08:00 – 17:00
Address
Hastings Towers, Block J
Boardwalk Phase 2
107 Boardwalk Blvd, Faerie Glen
Pretoria, 0043
By appointment only
Hastings Towers · Faerie Glen · Pretoria107 Boardwalk Blvd · Block J · 0043
Book a Business Audit

Message Received

Thank you. A member of the HASTROVA team will contact you within 24 hours to confirm your Business Audit booking.

book@hastrova.com · 087 265 5984